Mudra Institute of Communications Fellow Programme 2011

Applications have been invited by Mudra Institute of Communications, Ahmedabad (MICA) for admission to Fellow Programme in Communication (FPM-C) commencing on 11th July, 2011.

Eligibility:

Applicants must have a Masters Degree/equivalent qualification with at least 55% marks or equivalent grade in any discipline of the Humanities /Social Sciences/Business Management having Communication/Journalism/ Advertising/PR/Marketing as a core subject. The candidate also should have completed a three-year Bachelor's degree/equivalent qualification after completing higher secondary (10+2) or equivalent
OR

At least 55% marks or equivalent grade in Five year Integrated Masters Degree programme from any discipline of the Humanities /Social Sciences / Business Management having Communication/ Journalism/ Advertising/ PR/Marketing as a core subject, obtained after completing higher secondary (10+2) or equivalent.

Selection Criteria:

All eligible applicants will be scrutinised through telephonic interviews. Short listed candidates will then be required to appear for the MICA Admission Test (MICAT-FPM). MICAT-FPM will be held in Ahmedabad and comprises the following:

1. Written Test (WT)  
Written Test will examine candidate's (communication) theoretical understanding, ability to investigate a communication phenomenon and ability to interpret data and draw conclusion.

2. Oral Presentation (OP)   
The candidate will be given a decision problem and asked to describe a broad-level approach to address it in a systematic and scientific manner.

3. Personal Interview (PI)   
Personal Interview will be an extension of OP where the candidate's personality and passion for research will be assessed.

Selection to the programme is based on:
1. Performance in MICAT-FPM
2. Consistent academic performance from 10+2 onwards
3. Possession of M Phil or NET/JRF qualification, and
4. Professional work/research experience in media and communication

Application Process:The applicants should go through the following application process:
1. Download the FPM application form
(Instructions to fill the application form are appended to the form)
2. Submit the filled-in application form by the specified date. Also submit the following along with the application form.
    
* Application fee Rs. 1,500 through a demand draft drawn in favour of "Mudra Institute of Communications, Ahmedabad" payable at Ahmedabad.
    
* A statement of Purpose (SOP) addressing each of the following points, using essay form and a maximum of three pages:
    
[ Why do you want to pursue FPM? / What are your career and professional goals? / Describe your strengths and weaknesses relevant to your career and professional goals. / Describe the key skills, knowledge, and experiences the FPM will develop in you. / What will be the nature of your contribution to the advancement of the chosen area of specialisation/profession?]
   
* Two letters of recommendation (blank forms for recommendation letters and the instructions are enclosed with the application form).
   
* Copies of academic certificates.

Timeline:
Last date for submission of filled in application forms to FPM Office, Mudra Institute of Communications, Ahmedabad (MICA), Shela, Ahmedabad 380058 is March 28, 2011

further details.

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Diploma in Advertising and Event Management

A) DIPLOMA IN EVENT MANAGEMENT
B) PGD IN EVENT MANAGEMENT/ ADVERTISING, MEDIA AND EVENTS Duration: 11 months Where? NIEM, Nandanvan, Ground Floor, Corner of Vallabhbhai Road, Vile-Parle (W), Mumbai - 400 056.
Tel: 26282928/ 26716676. 
Eligibility: A) HSC B) Graduate Focus of the course: The courses are well-researched, comprehensive and wellstructured programmes on event management. These full-time courses focus on event management with specialised modules on advertising, media and marketing. 
Application: Contact NIEM for the admission forms and then apply or send request on emailsupport@niemindia.com to ask for online admission forms. 

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PG in Broadcast Journalism

TV Today Media Institute (TVTMI), New Delhi, has invited applications for admission to 2 Year Full Time PG Programme in Broadcast Journalism of Academic Year 2011-12.

The eligibility for getting shortlisted for entrance test of 10th April 2011, is a graduate degree in any discipline from a recongised university. The age of applicant should be maximum 24 years as on 1st September 2011.

Application forms can be obtained from the following offices on payment of cash of Rs.1000/- or by sending a Demand draft for Rs.1000/- in favour of "TV Today Network Ltd.", payable at New Delhi:
Delhi: 13th Floor, Videocon Towers, E-1, Jhandewalan Extension, New Delhi - 110055
Mumbai: 402, 4th Floor, Trade Avenue Building, Dr Suren Road, Opp. Landmark Building, Chakala, Andheri East, Mumbai - 400093

Download Application forms
Downloaded forms should be sent to Delhi or Mumbai Office along with a Demand draft for Rs.1000/- in favour of "TV Today Network Ltd.", payable at New Delhi.

Completed applications should be submitted either at Mumbai or Delhi Office on or before 7th March 2011.

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Photography

Photography is one of the strongest modes of visual communication ad expression, with an aesthetic sense. It is a technology in which images are produced through the action of visible light, ultraviolet, infra-red, x-ray, radiation from radio-active materials etc. The word Photography is derived from the Greek roots photos (light) and graphos (to draw) .During the 16th 17th century, it become known that a number of substances change color when exposed to light. This provided the first hint that perhaps an image of any object could be captured permanently. The possibility of quickly producing duplicates also seemed bright. The first practical process of photography was invented by Louis J.M.Daguerre while negative-positive methods were introduced by William H. Fox Talbot of England in 1851
     The ancient Greek Philosopher Aristotle observed that light passing through a small hole in the wall of a room formed an inverted image of the object. The first crude camera was made in 15558 A.D. in Italy and was called Camera Obseura (dark Chamber) by Giovanni Battista Porta. Depending on the size and application, traditional cameras are divided into two distinct classes-small portable ones and large immovable types. Large cameras with horizontal and vertical viewing systems are still used in large scale print publication. The introduction of digital cameras has however changed the scenario completely
    In its simplest from; the camera is a light-tight box with a small aperture (opening) at one end and a photographic film at the other end. A device called shutter opens the aperture while taking photography. When light falls on any object, parts of its get reflected from it. This reflected light passes through a lens system which concentrates (focuses) them on a film which is placed at distance behind the lens. This distance (Focal Length) depends on the distance between the object and the kens. Most cameras have a focusing mechanism that moves the lens forward and backward and other are with fixed lens .The amount of light i.e. the exposure can be controlled in most of the cameras. This is done by shutter speed and aperture size. Shutter speed is the time for which the shutter remains open to let light expose the film. A slow shutter speed lets in a large amount of light and a fast speed admits little amount of light. Aperture size is charged by a device called a diaphragm, which consists of a circle of overlapping metal leaves. The diaphragm expands to make the aperture larger and admit more light. Changes in the size of the aperture affect the overall, the area of sharpness of the picture. As the aperture become smaller, the are of sharpness in front and behind the subject becomes larger. The area or sharpness is called depth of field. As the aperture opens, the area become shallower and background and foreground of object become blurred.
   Based on the viewing system, cameras can be divided into three groups –range finder, single lens reflex (SLR) and twin lens reflex. In range finder cameras, the viewing system is separate from lens. An angled mirror behind the lens reflects a second image in the viewfinder. In single lens reflex camera, a subject is viewed directly through lens. A mirror mechanism between the lens and the film reflects the image into a viewing above the picture taking reflex cameras; the viewing klens is situated directly above the picture taking lens. The image is them screen is much larger and cleaner.
  Photographic films are flexible polyester strips coated with light sensitive emulsion which change its characteristics with incidence of light. There are three main kinds of photographic films, based on the type of pictures produced. Black and white prints are made black and white negative film, color films for color films and color reversal films, In Black and White negative film, the emulsion contains silver halides (element from halogen group-chlorine, bromine, iodine)- often silver bromide (AgBr), which changes into metallic silver when light falls on it. As light from lighter areas of the object reflects back and reaches the film, silver halides on those areas change to metallic silver and in other areas, they remain uncharged .A latent image, which is not visible at this stage is formed on the permanent. After exposure, the film is taken to a dark room or a photographic laboratory, where it is developed. The developer converts the exposed silver salts on the film into metallic silver. The fixer hypo (sodium thiosulphate) dissolves the unexposed silver salts and they are washed away. The fixer also contains a special hardening agent that makes the emulsion resistant to scratches. The image formed on the film records the lighter parts as dark areas and we get a reverse image of the film records the lighter parts as dark areas and we get a reverse image of the object that is way it is known as negatives. Making a positive print is similar to exposing and developing film, Like film, printing paper is coated with a light-sensitive emulsion. Light passes through the negative and exposes the paper, forming a latent image. After development and chemical treatment, the image on the paper is visible and permanent. During exposure, the dark areas of the negative hold back much light. These areas show up as light areas on the print. The light and clear areas let large amount of light pass through to the paper and appear as dark areas o the print .Thus, it reproduces the tones of the object photographed
For color photography, every thing remains the same except the construction of the film, which becomes multilayered. The majority of color films use the integral tripack.In color films the bottom most layer is sensitive to red parts of the reflected light and not to others. The middle one is sensitive to green (and to some extent to blue light but not to red) and the topmost is sensitive to blue. The topmost layer is dyed to yellow gelatin and it restricts blue light from reaching down layers. During the development, dyes are deposited in direct proportion to the amount of exposure received by each layer. From the negative, the positive is obtained by exposing it to photosensitive paper. Chemical compounds called couplers-which cause the development of a particular color, are also incorporated.
  We now get color photographs in a minute with the invention of Polaroid cameras. Immediately after exposure and within the camera the film is developed in a solution containing combined developer-fixer agents. The emulsion is in contact with a special white paper. The negative image is formed on the original film. Whereas a positive image appears on the receiving sheet.
   Digital photography is faster and easier. It captures images with a digital camera that gives image in digital from. Once captured, it is stored in a digital format which can be used in a computer, can be viewed on television or attached in e-mail or used on the internet. It captures image, using a solid state image sensor instead of traditional film. These tiny silicon chips contain millions of photosensitive diodes called photosites. Each photosite records the intensity or brightness of the light that falls on it and accumulates an electrical charge. The more the light-the higher the charge. It is then stored as a set of number that can be used to set color and brightness of dots on the screen of on the printed page to reconstruct the image. The screen or printer creates images with dots called picture element or pixels. The color of each is calculated with the pixels surrounding it.
        Though the technology is drastically different from traditional photography, the digital cameras are almost same in principle like film cameras. The biggest replacement is the film with a solid state image sensor either the charge coupled diodes (CCD) or CMOS image sensors: with the facility of a preview screen, one can choose a picture before print. Depending on the number of pixels or dots per squared inch (ppi or dpi), the resolution of the captured image can be changed. Digital imaging has found applications I different fields due to its immediacy and flexibility. The image are easy to insert into documents or web pages , in journalism , multimedia application, composite imaging, photos for ID cards , obtaining photographs from spare telescope microscopy etc.

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Fortune Institute of Communication & Television

 With the advent of Cable TV and affordability of Television sets in common households , the modern era belongs to media and mass communication. The invasion of satellite channels is becoming instrumental in evolving a common culture and creating a global society, nonetheless, the proliferation of channels has put a great pressure on the Indian television programming industry
   Already the largest producer of motion, India is poised to become a sizable producer of television programmes as well. With Indian audiences clearly preferring locally produced programmes over foreign programmes, the new television service are spending heavily on the development of indigenous programme.The new millennium has witnessed a sure in demand for professionals in the satellite television industry. The concept of “entertainment has also undergone a sea change in terms of content, style and in the speed of the presentation. Though, the entertainment segment has brought in more work, opportunities are tremendous only for those who can produce shows at the drop of a hat.
  The Fortune Institute of Communication & Television, New Delhi, Therefore is endeavoring to meet the requirement and expectations of the media on the one hand, and of the trainees, who desire and deserve o conquer the world of Communication & Television , on the other
   FICT a flagship institute of the Fortune Institute of International Business that offers a two-year AICTE recognized PG Diploma in Business Management is all set to offer four PG diplomas and four diploma courses. It has technically sound infrastructure for intensive training in all aspects of television production. With eight modern classroom, three labs equipped with the latest audio-visual facilities, an eight-station lab exclusively for students, and a professional studio as large as that of Doordarshan , the institute is equipped with state-of the-art broadcast equipment.
 The institute is backed by some of the prominent technocrats from the industry, who are closely involved in curriculum development and teaching methodology of the insitutute.Some names includes Dr S.Y.Quraishi , former DG Doordarshan and Addl.Secretary,Govt. of India;Muzaffer Ali,renowned film maker; Mike pandey,film producer-director; news casters like salma Sultan,Usha Albuquerque,komal GB Singh,Dr .(Prof) M.Z.Lhan, former Head of the Department of Social Work,jamia Millia University, Delhi; TV Producer-directors like Suman Bajaj kalra,Kamalilni ,Vijay Kumar and Dr. Kapil Kaul,Chairman, Indian for Social Marketing
   The emphasis of the institute is to provide training in synch with the industry demand and therefore the institute is also taking aggressive steps towards tying up with the industry for the placement of their students. With intensive research and development the institute is also developing specialized courses in new emerging fields of media which is aimed at training professionals, who will be the pioneers in their respective fields.

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Book Publishing Courses

 Speaking about the future of Indian Publishing, in an interview with Renee Ranchan, Narandra Kumar, Delhi-based eminent publisher, said,” I see India as a major player on the global scene though needless to say we have a long way to go. A advocate the setting up of a network of libraries, nationwide. Take for instance Kerala and Bengal .Both States have well-run state supported library systems. No surprise, therefore, about their high literacy rates. I believe there should be a restriction on import of children’s books from advanced countries because we have a vast storehouse of our own truly profound stories and tales. And that is the only way they would know their own culture and tradition. Speaking of kids, my motto: ‘Catch’em Young’. We need more children’s libraries. The growth of indigenous publishing is heartening, a most positive indicator of the cultural renaissance we are experiencing through books”.
  COURSES IN BOOK PUBLISHING

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Career in Film Institute of India Pune

FILM & TELEVISION INSTITUTE OF INDIA, Law College Road, Pune 411004 advertises the following vacancies from time to time
Cameraman (Electronics & Films):
 Qualification & Experience:
 (a) Essential(i) Diploma from FTII in Cinematography or equivalent; OR Degree of a recognized University.(ii) At least two years’ experience of Motion Picture Photography in an organization connected TV/Film. Candidates are required to produce evidence of professional work done. Age Limit: 30 years.
 Production Assistant
 Qualification & Experience:
 (a) Essential (i) Diploma in Direction from Film and TV Institute of India or equivalent; Or Diploma in production from the national School of Drama or its equivalent; Or Degree of a recognized university or equivalent
 (ii) At least two years’ experience in Film/TV Production in an organization or institution connected with Film /TV Production/ Training. OR Matriculation with at least five years’ experience as a Unit Manager or Production Assistant in Film Studio or Film production organization or TV Studio or Production Unit of repute. Age Limit: 30 years.
 Note :Job requires the incumbent to camp in villages often
Film Editor
 Qualification & Experience3(a) Essential(i) Diploma from FTII) in Editing or equivalent;(ii) At least three years; experience as Film Editor in an organization or institution connected with film editing/training. Age Limit: 30 years.
Demonstrator (Sound Recording)
 Qualification & Experience:
 (a) Essential:( i) Diploma in Sound Recording & Sound Engineering from a recognized Institute, preferably from the Film and Television Institute of India or equivalent
 (b) Desirable(i) One year experience in Sound Recording either in an independent capacity or at first assistant level.(ii) One year experience of repair, servicing and maintenance of electrical or electronic equipment in a Film Studio manufacturing or marketing organization of repute. Age Limit: 30 years
SONG AND DRAMA DIVISION (Ministry of Information and Broadcasting) invites application from Indian Nationals for filling up the following posts and preparation of panel for anticipated vacancies of Staff Artistes in Song and Drams Division from time to time.
 ACTOR/ACTRESS
 Eligibility: 1. Matriculation or its equivalent
2. Diploma in dramatics from an institution recognized by Govt.or University Or Certificate Course in acting of not less than one year’s duration from a recognized theatrical institute with minimum two years experience in acting with a reputed organization. Desirable:1. Knowledge of back stage work relating to theatrical production.2. Diploma in dance from an institution recognized by Government of University OR Certificate course in dancing of not less than one year’s duration from a recognized dance institute with minimum two years experience of performances on the stage as dancer of standing. Desirable: 1. Knowledge of more than one from of dance Knowledge of stage makeup and costumes.
Singer
Eligibility: Matriculation or its equivalent. 2. Not less than 2 years experience of having worked theatrical/musical productions or having given solo performance /as a singer or standing.3. Range of two and half octaves. Ability to sing without strain the key note at 0 sharp. 4. Ability to sing classical folk and light songs in three Indian languages/ dialects with proper diction.
PERFORMER
 Eligibility: 1.Matriculation or its equivalent. 2. Good stage personality and proficiency in the particular art relevant to the vacancy like dancing, acting, singing, playing musical instruments pertaining to the traditional folk forms of the region. Desirable: 1. Training in the respective performing art. 2. Proficiency in more than one field of performing art. 3. Ability to read, write and speak the language of the region where vacancy exists.
MAKE-Up- ARTISTE-CUM-DRESSER
 Eligibility: 1. Matriculation or equivalent. 2. Sound Knowledge of makeup material including pigment lighting, nose putty, latex etc. and their application.3. Must have at least 2years experience in makeup and costume requirements. Desirable: Training in the field of Makeup and costumes from a recognized institute
 COPYIST
Eligibility: 1. Matriculation or its equivalent. 2. Knowledge of English and Hindi or the language of the Region where the vacancy exists. 3. Minimum speed 30/25 w.p.m in typewriting in English/Hindi.Desirable:1. General knowledge of and association with performing art. 2. Experience of working in an office as typist’/clerk.
Stage Assistant:
 Eligibility: 1. Matriculation or its equivalent. 2. Certificate from a recognized institute in one of the trades like carpentry electrical wiring, tailoring or set painting. 3. Must have at least 2 years experience in handling stage and light equipment .Desirable: Experience of any performing art.
TRAINING ASSISTANT
 Eligibility: 1. Matriculation or its equivalent. 2. Grade II Wireman’s licence from an Institute recognized by Government. 3. Practical experience of not less than two years in stage craft, installation and handling of lighting or sound equipment as relevant to the post .Desirable: 1.Technical knowledge of woodcraft/carpentry. 2. Working knowledge of Hindi/English.
WARDROBE ASSISTANT
 Eligibility: 1. Matriculation or its equivalent. 2. Practical experience of not less than 2 years as a make up artist in an established organization dealing with Performing Art. Desirable: Experience of working in Stage Production. Lineman (light)
GREENROOM ASSISTANT
 Eligibility:1. Matriculation or its equivalent. 2. Practical experience of not less than 2 years as a makeup artist in an established organization dealing with Performing Art. Desirable: Experience of working in Stage Production.
LINEMAN (LIGHT)
 Eligibility: 1. Matriculation or equivalent. 2. Grade II Wireman’s licence from an Institute recognized by the Govt. 3. Practical experience of not less than 2 years I installation/ handling of lighting equipment, laying cables etc.Desirable: 1. Experience of working in stage productions.
 LINEMAN (SOUND)
 ALIGIBILITY: 1. Matriculation or its equivalent. 2. Grade II Wireman’s licence from an Institute recognized by the Govt. 3. Practical experience of not less than 2 years in installation/ handling of Public Address System, Sound equipment and laying cables etc. Desirable: Experience of working in stage productions. Age Limit for all these is between 18 and 27 years
   Selection of candidates is made on the basis of a practical test and interview. The date, time place of practical test and interview is communicates to the applicants found eligible. The Division, however, reserves the right to call only those candidates, who rank high in terms of eligibility from amongst the applicants. Mere eligibility does not vest any right in a candidate for being called for test and interview. The Division’s decision in this regard is final.

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Mass media and Journalism career in Radio

RECRUITMENTS IN ALL INDIA RADIO
TRANSMISSION EXECUTIVE
(General Central Services Group ‘C’ Non-Ministerial Non-Gazetted). Eligibility: Age 18-30 years. Essential(i) Second Class University degree (ii) A record of literary or dramatic or debating activities or publications on literary, scientific subjects. (iii) Knowledge of one of the major languages of the concerned AIR Station or Office
 PROGRAME EXECUTIVE (General Central Service Group ‘B’ M.Sc. degree and record of literary or dramatic or debating activities or publications or popular science.
NEWSREADER/NEWSREADER-CUM-TRANSLATOR GRADE II
Eligibility: Age: 21-35 years. Essential: Graduation; very good quality voice suited for broadcasting; Correct pronunciation; accent and modulation; Proficiency in the language and in translation correctly and speedily from English into language for which the post has been advertised; Knowledge of current affairs Indian and international; Acquaintance with names of notable personalities both in India and abroad; Two years experience in newspapers/news agency. It is desirable that you have the knowledge of another Indian language.(ii) Knowledge of Devnagari script and experience in writing for radio , periodicals or of books
NEWSREADER/NEWSREADER-CUM-TRANSLATOR GRADE I
 Eligibility: Age: 21-35 years Essential(i) University degree Other qualification are as mentioned for Grade II above
ALL INDIA RADIO ,New Delhi
Translator-cum-Announcers:
Job Requirements: Job requirements broadly include to translate and announce news, talks, commentaries as per duty chart , to participate in plays and features, to collect broadcast material from office library, to maintain scripts library and/ or cataloguing scripts showing royalty and subsequent royalty positions etc. to give readers reports on solicited and unsolicited script and in addition to above mentioned duties, work that may be assigned to him/ her from time to time by the Supervisor and Deputy Director Incharge.
EDUCATIONAL QUALIFICATION: (a) For those who do not speak the language as their mother tongue(i) First Class Honours Degree or a High Second Class Degree (Pass Course) or its equivalent in the language concerned): (ii) In case Bachelor Degree (Pass Course) is not in that language then a degree or diploma of an advanced course (not less than three years duration) in that language from a recognized University/Institution. OR (b) for those who speak that language as their mother tongue: School leaving or equivalent certificate qualifying for admission to university with the language concerned as one of the subjects. Desirable:(i) journalistic and/or broadcasting experience.(ii) Voice suited to broadcasting .Qualifications common for both at (a) and (b) above:(i) Ability to translate from English into that language (for which he intends to apply) and vice versa.(ii) Interest in current Indian and World Affairs.(iii) Voice suited to broadcasting .(iv) Familiarity with the history and culture of the people and of the countries in which the language is spoken. Age Limit: Between 21 & 35 years.
 Selected candidates pending completion of necessary formalities are engaged on monthly renewable contract in the first instance on consolidated fee.

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Mass communication and journalism career in Doordarshan

RECRUITMENT IN DOORDARSHAN
REFERENCE OFFICER
ELIGILIBILITY: Age Limit: Between 21-35 years Essential:
(i) Graduation with second division.
 (ii) Diploma in journalism
 (iii) In-depth understanding of national and international affairs
PRESENTATION AMMOUNCER (JUNIOR)
Eligibility: Age Limit: Between 21-30 years.Essential:9i) Graduation.(ii) Should have passed matriculation with language relevant to the vacancy as one of the subjects or as the medium of instruction.(iii) Personality and voice suited to the medium with correct pronunciation, accent and modulation.(iv) Acquaintance with current and international affairs.
DOORDARSHAN KENDRA
Cameraman Grade III (Group C Non-Gazetted, non-Ministerial Cadre). Qualification (a) Passed 10+2 standard or equivalent (preferably with Science subjects) (b) Should have a minimum 3 (Three) years experience in motion picture photography of 16mm/35mm. U-matic cameras as Assistant Cameraman with any movie production company.TV software supply company or any video studio OR Independent still photographer working with News paper/News Agencies with a minimum of 3 (three) years independent experience3.Age limit: Between 18 and 30 years.
Film /Video Editor
Qualification (a) Matriculation or equivalent. (b) Degree/Diploma in Film Editing from a recognized institute or 3 years experience of Film/Video editing in a Film/Video studios. (c) Should have passed examination equivalent to middle school standard with Hindi as one of the subject except when Hindi language is the mother tongue of the candidate or was the medium through he/ she had schooling in middle school. Age limit: Between 18 to 25 years.
 Floor Assistant
Qualification (a) Matriculation or equivalent.(b) Three year’s experience in handling, erection of sets in stage, film or television.(c) Good physique and capacity for undertaking strenuous physical work. Age Limit: Between 18 to 25 years
FILM Processor: Eligibility: Age Limit: 21-30 years. Essential Matriculation with Diploma in Film Processing.Desirable:2 years experience of film Processing in a film processing laboratory
 SOUND RECORDIST
Eligibillity:Age Limit: 21-30 years Essential(i) Matriculation.(ii) Diploma or certificate in Sound Recording
 RECRUITMENT AS NEWS EDITOR AND NEWS CORRESPONDENT
 Eligibility: Age Limit: 25-40 years Essential(i) Second class Bachelor’s degree .(ii) Degree or diploma in Journalism .(iii) 4 years work experience relating to news in broadcasting organization, reputed newspaper, news magazines office or news agency.(iv) Should have passed examination of matriculation standard with language relevant to the vacancy as one of the subjects or medium of instruction.Perference is given to candidates who possess such linguistic knowledge of degree level.
 PRODUCTION ASSISTANT
 Eligibility: Age Limit: Between 21-30 years. Essential (i) University degree or degree/diploma in direction in TV/film/ stage.(ii) should have passed matriculation with language relevant to the vacancy as one of the subjects or as the medium of instruction.(iii) Knowledge of the culture and literature of the
area concerned .(iv)Adequate knowledge of the discipline related to a particular vacancy
Production Assistant (Photographer)
Eligibility: Age Limit: Between 21-30 years. Essential (i) Matriculation.(ii) Diploma in Photography
Film Editor
Eligibility: Age Limit: Between 21-30 years Essential(i) Matriculation.(ii)Degree/diploma in film editing.(ii) should have passed examination equivalent to Middle School standard have passed examination equivalent to Middle School standard with local language relevant to the vacancy as one of the subjects (Not applicable if the language relevant to the vacancy is the mother tongue of the candidates or the medium through which he has had schooling in primary and secondary Schools).
NEWS REPORTER
Eligibility: Age Limit:21-30 years .Essential(i) Graduation.(ii) Degree or diploma in Journalism or 2 years experience in journalism or 2 years work experience in TV or radio news.(iii) Acquaintance with national and international affairs.(iv) Ability to read, write and speak I the relevant language.
 PRODUCER (DRAMA): GRADE II
 Eligibility: Age Limit: Between 21-30 years Essential(i) Graduation.(ii)Degree or diploma I Direction/Dramatics.(iii) Background of literature in the language relevant to the vacancy. (iv) Should have passed examination of matriculation standard with language relevant to the vacancy as one of the subjects or medium of instruction.
 PRODUCER (SPORTS)
 Eligibility: Age Limit: Between 21-30 years Essential(i) Graduation.(ii) Degree or diploma in Sports/Physical Education; or 3 years experience as a Sports Journalist/Commentator with evidence of writing articles on sports in newspapers/journals of all-India repute or evidence of broadcasting on sports.(iii) Intimate knowledge of national and international sports, acquaintance with major developments in sports.(iv) Should have passed examination of matriculation standard with language relevant to the vacancy as one of the subjects or medium of instruction
PRODUCER (GENERAL PROGRAMMES)
 Eligibility: Age Limit :Between 21-30 years .Essential(i) University degree .(ii) Degree or diploma in TV Production/Film Direction; or 3 years experience of making short films/ documentaries.(iii)Good knowledge of contemporary literature and arts and of the social and cultural environment and traditions of the region.(iv) Interest in national and International affairs.(v) Should have passed matriculation with language relevant to the vacancy as one of the subjects or medium of instruction.
CAMERAMAN GRADE II
 Eligibility: Age Limit: Between 21-30 years .Essential (i) Matriculation. (ii)Diploma or degree in Cinematography.
 FILM PROJECTIONIST
Elilgibility:Age Limit :Between 21-30 years Essential(i) Matriculation (ii)cinema Operator’s licence in 35 mm and familiarity with 16 mm projector , public address equipment and tape and wire recordings.(iii) At least 2 years experience in film projection work in a Govt.organisation or a commercial cinema house
SOUND RECORDIST
 Eligibility: Age Limit: Between 21-30 years .Essential(i) Matriculation.(ii)Diploma or certificate in Sound Recording
FILM PROCESSOR
 Eligibility: Age Limit: Between 21-30 years. Essential: Matriculation with diploma in Film processing
VIGYAN PRASAR, C-24,Qutab Institutional Area,Mehrauli Road, New Delhi 110016 advertises the following vacancies from time to time
PROJECT COORDINATOR (AUDIO –VISUAL)
Job Description :Will be responsible for all  audio visual productions of Vigyan Prasar,like video and audio programmes, slide sets,film,posters,charts etc. Qualifications &Experience: Master’s degree in Science or Bachelor’s degree I Engineering from a recognized university, good command over English and Hindi and at least four-years of experience in supervisory/managerial level in a leading private/government/autonomous organization engaged in production of audio visual programmes.Desiralble Experience of working in an organization engaged in science popularization; knowledge of any other regional language other than Hindi. Age Limit: 40 years.
PUBLICATIONS EXECUTIVE: QUALIFIATIONS& EXPERIENCE: Degree from a recognized university; Diploma in printing technology, good command over English & Hindi and any other regional language; good working knowledge of computers, printing process etc. Desirable: Master’s degree in Science; experience of handling publication matters with printing presses independently ability to operate modern office equipments. Age Limit: 30 years.
ASSISTANT PROFESSOR (CINEMATOGRAPHY)
 Eligibility(A )Essential(i) Degree of the recognized university (ii) Degree or Diploma or equivalent in Motion Picture photography or Cinematography from recognized University or Institute(iii) At least 4 years’ professional experience including teaching of Motion Picture Photography in an Organization or Institution of repute. OR (i) Master’s Degree of a recognized University (ii) At least 6 years’ professional experience including or Institution of repute OR (i) Degree of a recognized University or equivalent (ii) At least 8 years’ professional experience including teaching of Motion picture Photography in an Organization or Institution of repute.(B) Desirable: Good knowledge of Film and TV medium in India and abroad. Age Limit: 35 years.
Correspondents/Anchors
 Graduate in Journalism with excellent general knowledge and a good command over Hindi. should be able to do live and exclusive news reporting along with its reporting with its analysiss Special Correspondents /Principal Correspondence: 4-6 years experience in TV news
 CORRESPONDENT/REPORTER: 2 years experience in TV mews
 ANCHORS-NEWS & PROGRAMMES: Graduate in Journalism with good command over Hindi. Experienced candidates as well as fresher’s may also apply

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Advertising and Journalism terms

SOME IMPORTANT TERMS USED IN ADVERTISING JOURNALISM & PUBLIC RELATIONS
  Ad stands for advertisement.
Add Additions made to a news story
Advance A news story which tells about a future event
Art An illustration which is used in the newspaper or in any other medium
Assignment Duty or job assigned to a journalist.
Air Time Time when a TV or Radio programme stars.
Audience is that group or groups of people for whom a public relations programme is meant for.
 Backgrounder A document which explains the facts and importance of a subject
Back up In the process of printing when one side of a sheer has been printed and the reverse side is being printed
 Balloon A print line in the form of a circle or loop used in cartoons and comics to link the dialogue with the speaker in an illustration.
Banner A headline that extends across the entire page of the newspaper.
 Banner Head These are large type of headlines used all the way across the top of a page.
 Beat A place which is visited regularly by a reporter. An exlusive news story may also be called a ‘bear’
“Blow up” Enlarged size of a visual item with the use of camera
Boil To condense or compress a news story
Boomerang-effect In propaganda, when the affected individual reacts in the opposite from the expected way.
 Box Printed matter published in a newspaper which is enclosed within printed borders
Bridge Phase or sentence connecting two stories or segments of a telecast
Broadside Printed material used to facilitate quick reading and to motivate the reader to quick action
Caption Details published to explain a work of art, photograph , map or any illustration.
 Caps Capital letters
 Centre Spread Two facing centre pages of a publication appearing on a continuous sheet.
Circular A printed sheet of paper which is distributed free of cost to be continuous sheet
Circular A printed sheet of paper which is distributed free of cost to be continuous sheet
 Circular A printed sheet of paper which is distributed free of cost to be read by people in large number of consumption
Circulation: Number of copies of a newspaper or magazine sold to readers .As one copy is read by several readers readership, is much more than the number of copies .In case of radio and television it means number of people who listen or watch a programme.
Copy readers Those who edit the news copy
 Colophon Details such as name of the designer, printed. This is generally given at the end of a paper used.
 Conic Book A leaflet or magazine using the comic strip method to tell its purpose.
 Conservation Support of the public’s existing opinion and preventing it from changing.
Conversion To change public opinion from one side of an issue to another
Copy Material written by a journalist
 copy Desk Editor’s centre at newspaper, magazine, T v or radio station where copy is edited and headlines are written.
 Copy   Reader Editor who reads and corrects the copy. He usually writes headlines.
 Correspondent A reporter who is assigned the reporting job in an out station
Cover means to obtain news.
     Coverage Extent of  Distribution  of Publicity    material
Credit Line A line that indicates the source of a picture, cartoon, illustration  or film story      
Crop When the size of an illustration  before it is put into printed form .
Cutlines The part of a caption usually set in boldface type that describes a picture, cartoon, or illustration.
 Dateline The place at which an event happened usually placed at the beginning of a newspaper story.
 Deadline Closing time for all news copy for a particular newspaper edition or broadcast news. Programme on radio.
 Demographics These are various characteristics of an audience-age, sex, size of family, economic status.
 Drop-in –ads Advertising messages that are added to regular advertisements of a different character.
 Dry-Brush Drawing is made with thick and dry ink or paint that is, usually on coarse board
Dupe A carbon copy of news story
Eras The upper corners of the front page on left and right side of a newspaper.
 Editorial Comment on news; opinion expressed by the news paper organization.
 Editorialize When we add opinion into a news story
Exclusive Article, story, or broadcast show limited to one medium or net work
Fact Sheet A document containing essential facts, usually in non-narrative form , on a given subject
 Feature When human interest is the aim of a study it is called a feature.
Feed Send story by wire or electronic means
Filler Small items used to fill out columns where needed; fill material in a radio or TV news programmes.
 Flag Name of the newspaper printed at the top of the front page.
 Flash is the first report of a event
 Flyer A mailing piece prepared to announce or promote new merchandise, a sale, special offer, or an event
 Folio The number of each newspaper page
 Follow-up A newspaper or broadcast story that follows a news report
Format Size, shape , and general make-up of a publication
Free-Lance a writer, photographer, cameraman, artist, etc who works on assignment or contract basis
Freeze Single frame of film used as a still picture
 Gag A created event, sometimes fiction, developed by a après agent to seek media coverage
 Galley A metal tray used to hold type after it has been set.
 Gang Coverage Mass coverage of a major news event by one news organization
Ghost Writer One who writes speeches, articles, or other manuscripts that will be presented as the work of his employer or client
 Grapeving Informal word-of mouth process of disseminating information or rumours.
 Graphics IIIustration material that is used in any type of media.
 Handout Publicity material which is released for mass consumption
Hard Sell Overt, forceful effort to persuade , such as advertising about a product’s merits or a direct argument on behalf of an idea
Head A headline or title of a newstory.
 Headnote Short text before beginning of an article, usually featuring its highlights and information about the author
 Hold Release Instruction placed ion a news story that must not be relased until a certain day or time or notification.
House Magazine Internal publication of an organization or industrial house
Image The subconscious impression a person has had to the subject of the image. A” corporate image” is the supposed impression toward a company held in a common by a whole public
 Imposition Preparing a from for printing so that all parts will be in correct position when printed.
 Input Information fed into a data processing system like a computer.
Insert Addition to a story written in such a way that it can be placed between two existing photographs.
 Kicker A short line over the headline
Kill To eliminate part all of a story or to discontinue a programme or broadcast.
 Kinescope A Film made of transmitted television picture
Layout An outline for presentation of material for publication or reproduction within confines of the previously designated format.
Lead is the beginning of a news story
 Leaders Dots used to direct the eye from one part of the copy to another.
Leaflet A printed piece, usually of four pages.
 Libel Any defamatory statement expressed in writing
Lock up Deadline in the composing room for getting all page forms into the stereo type department.
Localize Make specific references to a locality in a mass –distributed story or broadcast
Log Man A reporter who is assigned to go after information and phone or write to newspaper office
 Make Up Assembling the newspaper I he composing room
 Manual A book or booklet is which directions and instructions are compiled.
Mass Publication Periodicals having a wide variety of appeal and a large general circulation
 Masthead Heading containing details about name of publication and staff, which appears in each issue.
Mat or Matrix A papier-mâché impression of a printing plate, from which a lead casting can be ,made to reproduce the material on the original plate
Model Release A document signed by a model allowing use pictures of the model
Morgue News library containing newspaper clippings , reference materials, photographs etc.
 Multiple-Channel Approach Impressing an idea or subject on an audience by utililsing many types of media and communications.
Network Linkup of two more broadcast stations to carry the same material
Newsletter A publication ion letter-size formate, usually issued periodically
Op Ed.(Opposite editorial) The page facing the editorial page in newspapers
 Open end Broadcast material in which time is left at beginning or end for addition of material by the station
 Optical Reader Electronic reader of printed material
Outline A brief summary or gist of an article or a programme.
 Outtake Filmed or taped material not used in the final programme.
 Overhead A news story sent by telegraph instead of by the leased wire.
Obit an announcement of death; obituary
 Overnight An assignment from the previous day; a story written the day before for use the following day
Overset Unused type left from an edition.
 Phamphlet A printed piece of a few pages, with a paper cover, often interchangeable with “leaflet”
 Pix Short word for pictures.
Planting To place publicity material with the media
Poll A survey of the attitudes,, opinion, and/or desires of a specific group of people.
 Pool one or more newsmen selected to cover an event for a large group of news reporters.
 Position paper A document exposer that an organization’s position in an communication from a given source
 Precinct Principle Organization of a campaign through delegation of local responsibilities to chosen leaders in each community, as in the precincts of a city in a political campaign
Presentation Where a written material, graphic display films, or other materials is offered as a programme at a meeting.
Press Conference When a meeting is convened to inform members of the press bout an event or news subject, and they are allowed to ask questions and explore their of interest in the subject.
Prime Time Broadcast hours when the potential audience is largest-usually weekday evenings
Promotion Special activities designed and intended to create and stimulate interest in a person, product, organization, or cause.
Propaganda an organized attempt influences the opinion of others.
 Proposal Materials organized to offer plans for a programme or services. A proposal may be used at a presentation or submitted by mail or hand delivery.
Public Relations .all activities , and attitudes intended to judge, adjust to, influence, and direct the opinion of any group or groups of persons in the interest of any individual , group , or institution. Also helping an organization and its publics to accommodate each other
Publicity Technique is a form of public relations. a message purposefully planned, executed, and distributed through selected media to further the particular interest of the client without specific payment to media
 Puffery Exaggeration or unsubstantiated material  appearing in publicity.
Puff-Sheet A publication that survives by consciously giving favorable mentions to advertisers and others who aid it financially
 Query Message from correspondent, stringer, freelance writer or reporter offering a story for publication or broadcast.
Questionnaire contains questions that are asked of persons interviewed in a survey regarding their attitudes, opinions, intentions, desire, activities.
Recap Recapitulation of subject-matter, series, or programme.
 Release To make over a page and stereotype in; makeover.
 Rewrite Man A journalist who writes stories from material provided by others.
 Rim the outside edge of a horseshoe-shaped copy desk in the news room
Rough Priliminary draft of manuscript or visualization of graphic.
 Roundup A news story which is prepared from material drawn from various sources.
 Routing Cutting out a part of a plate or engraving so it will not print
Schedule List of headlines or assignments for a particular edition or broadcast news programme.
Scoop An exclusive news story
 Self-Mailer Printed folder prepared for mailing without an envelope.
 Serifs Small decorative lines on letters at the ends of elements. The most distinguished feature of some faces. The lines, or “flares,” at the ends of the elements in the individual letters of the text and display type used in books are properly called serifs
Sidebar A story that is related to a main elaborate on further.
 Simulcast when a programme is transmitted over television and radio simultaneously
Slant Emphasis given in a story or programme
Slides individual film frames that are projected onto a screen to serve as visual accompaniment to an oral presentation
Slot The inside space of a horseshoe-shaped copy desk where the head copy reader sits.
Slug Lines Words placed at the upper left of a story to identify the story during typesetting and make-up of a publication
 Soft Sell indirect, subtle effort to persuade without overt presentation of arguments on the issue. Motivation by indirect techniques
Split Page First page of a second in a paper with two sections
Split Play Treatment of a news event in which one side of an issues is presented prominently first and the other side not until later. Often results from second party being unprepared or late in issuing its information.
 Split Run Publication in part of the total circulation of a newspaper or magazine
Split Screen Two or more images shown simultaneously in a TV transmission
 Spread An advertisement, group off related Photographs, or copy that occupies two facing pages in a publication
 Squib A short in a newspaper or magazine. Sometimes, a short second heading that tells more about a long story.
 Story “Angle or “Peg” The distinctive interest element that makes a story notable or newsworthy.
Storyboard Sequence of roughs depicting the continuity of television programme contact or commercials.
 Stringer A part-time correspondent for a paper write service or broadcast news operation
String Man A reporter I a given area who is available on call to cover stories for a medium headquartered elsewhere.
 Stuffer A printed piece intended for insertion into pay envelopes, packages delivered to customers, with bills receipts, or any other item that provided a medium of delivery.
 Stunt A created event developed by a press agent to evoke publicity.
 Style Book Manual setting up standards for handling copy, i.e., spelling, capitalization, abbreviations, world usages, and so on.
Subhead Small heading with a news story or article to break us solid type mass and catch reader’s eye.
 Tabloid a newspaper format, smaller than standard size, and usually having five columns per page, each page being slightly more than half the size off a standard paper.
 Tally Light Red light on TV camera indicating its picture is being transmitted.
 Teaser Material that stimulates interest in forthcoming media content without providing specifics.
 Terminal A Place in a communication system where information can either leave or enter
Text The body of any written material-the copy
Tie-in A promotional technique used to describe the joint (or combined) activities of two or more organizations on one project.
 Tight means there is little news-space available or when not much time is available in a broadcast news programme.
 Time Copy News copy of a non-urgent nature-usually set in advance and used as filler where needed.
 Trim when we cut a news story even leaving out the essentials.
 Typo An typing error.
 Update Up-tp-date information in a story.
 Videophone It is combined telephone and television transmission, by which voice and sight of the two parties are received at each end
 Vignette Feature, sully a sidebar, providing, a humorous, poignant, etc., look at a subject
 Visual Display Terminal (VDT) displays copy selected from computer memory and allows editing
 Wash Drawing Water color or diluted India ink brush drawing that requires halftone reproduction.
 Watermark Identification mark left in texture of paper, which can be –seen where held up to the light.

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